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Creative Director & Writer

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Copywriter

Creative Director

Endless Ideas Machine

featured projects

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Connecting young people to free mental health services. With a Space Bunny.

Campaign

Soluna

Apple

I've worked at Apple both full-time and freelance, spending a total of 4 years there. My work with them spans everything from leading teams for global products launches to naming cocktails. 

So Very Many Things

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My partner and I were the Creative Directors for this winning pitch. The clients loved us and everyone had a great time.

Pitch Won

Adore Me

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Social-First Campaign

BrightLife Kids

Creative directing super cute and helpful content for California families.

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I've been at this for over a decade. This is the work I'm most proud of. 

Pitch Won

Athleta

Capital One

I was the Creative Director, Copywriter, and all-around emotional support animal for this integrated campaign.

Campaign

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Lexus

This interactive experience utilized emerging tech to exemplify a side of Lexus that had yet to be seen.

Immersive Interactive

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What else?

More projects, right this way.

Just Another Portfolio

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San Francisco, CA 94110

e.luedecke@gmail.com
919.665.9962

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