CAPITAL ONE This scrappy B2B campaign involved traveling to 6 different cities in 15 days to interview and shoot real small business owners. Aimed at other SBOs, these videos were meant to authentically capture the more human aspects of entrepreneurship. I handled everything from researching and interviewing business owners to developing and editing scripts as we were filming in-person. The client was so happy with the work that they asked us to create an anthem video using this footage, and specifically requested me to work on it. To get this project done we faced down tornadoes, camera shy business owners, a meat grinding floor that had us all hosing blood off our boots, and an insatiable client appetite for iced coffee. I guess some people are figurative when they say they've put blood, sweat, and tears into a project.
1 e.luedecke@gmail.com
2 LinkedIn
3 (919) 665.9962
4 Instagram
5 Resume